Imaging USA in Phoenix

Raynell and I recently attended Imaging USA, one of the largest conventions and tradeshows designed exclusively for photographers and imaging professionals. Over 7500 photographers and vendors attended this event January 10th-14th in Phoenix, Arizona.

In today's aggressive business enviorment, I feel that we need every advantage to keep our business as a leader in our market. The education and networking that occurs at Imaging USA has become our edge. This event has become the one "can't miss" education experience we have the opportunity to attend.

I attended classes on Senior Photography, Child & Family Photography, Web Design, Customer Service and Business & Marketing. Raynell attended classes on Marketing, Customer Service, New Product Developement and Image Editing & Design. We had the opportunity to study with some of the best photographers and business minds in our industry including, Ann Monteith, Ron Nichols, Vickie Tauffer, J.B. Sallee, Tim and Beverly Walden, Julieanne Kost, Larry Peters, Sarah Petty, Lori Nordstrom and others.

We brought back so many new ideas and are working hard to get them implimented into our business. We have designed and launched a new website and this blog, we have added many new product lines including Photo Jewelry, Photo Blankets & Throws, LumaView Displays, and leather Photo Handbags. We also trained on new software that will improve the quality of our images. I have been working on a new "High Key" photo technique and using some of the new toys I picked up at the show, including the new Canon 5D MarkII camera (the baddest boy on the block!).

Ray and I came back excited about our business and the photography industry. We are looking forward to getting all of our ideas put into action in our studio.
-James